Neo, neoliberals, and nonsense #2

 


Neo, neoliberals, and nonsense.

 

After taking the plunge with blog number 1, I now have to decide on some sort of direction of travel (making the assumption that more blogs will follow and that they may actually have to lead to somewhere or something). Thinking about coming up with that direction reminded me of how many years ago a colleague at another University asked me about my “five year research plan”. At that stage of my career, I was quietly confident of a rough sketch covering the subsequent 5 days or so, but months or years was well beyond my limited attention..>-SQUIRREL![1]

Now of course I have some ideas about things I would like to read about, summarise and share with you, but I have some concerns. First, a hypothesis 6 (about why I might want to write a blog), might be that it would compel me to read at least something of an economic and political literature that isn’t exactly unpleasant per se, but has a tendency to raise my blood pressure beyond its typical marginally “unhealthy, but you will live for now” limits. Markertisation, neoliberalism, politics in the West, capitalism, Marxism. Why not read about hops for beer making, or look for cute animal photos on Facebook?

In fact hypothesis 1 about why British academics have been largely complicit in the generation of the current mess, is that we often feel fatalistic about broad scale change, and in some sense get all Dunkirkian about taking it on the chin with good grace, stiff upper lip and all that. To this day, after over 30 years living in the UK, I remain perplexed by how much crap British people are willing to take from their governments, local and national, let along from their tradesmen and local restaurants. And have you seen the state of British hosepipes?



Figure 1. British hose attachment. Note several interlocking plastic components, and waterlike substance draining from the lower part of the figure.

 

 


 Figure 2. Canadian hose attachment. Note Zen-like stillness as the simple attached hosepipe is “sitting quietly, doing nothing” but delivering water to the other end of the hose.

 

As usual, I have strayed off topic. I now need to find some way to get to Chaucer. Not Chaucer per se, but a fictious University academic who happens to be mad about all things Chaucer. Maybe the way in is to talk about Neo and the Neoliberals.

Neo, played by the enigmatic Keanu Reeves in the Matrix films, is talking with Morpheus (if you don’t recognise any of this feel free to skip to the section on neoliberals. Better yet jump to the bit on Kim Kardashian as she is a cultural reference that you will get). Morpheus says something to the effect of “Do you often have this nagging feeling that this world and everything in it isn’t just quite right”? (At that point in the film, everyone in the audience with an IQ over 80 perked up, if they did not actually find themselves actually nodding). The actual dialogue was “Let me tell you why you’re here. You’re here because you know something. What you know you can’t explain. But you feel it. You’ve felt it your entire life. That there’s something wrong with the world. You don’t know what it is but it’s there, like a splinter in your mind driving you mad”.

If you substitute “world” with “university”, well this works surprisingly well for many of us on staff. We all know things aren’t quite right. We also know it has something to do with “marketisation” (admittedly we don’t really know what that means, but it sounds like it has something to do with sales, right?). At this point, British fatalism combines with dozens of person-specific overdue tasks demanding some psychic space, and we sink comfortably back into our unrealised life as batteries[2].

From Neo’s ill-considered angst, we now need to name and shame, albeit in a very oversimplified way, “neoliberalism”. In my confused mind, this has something to do with a kind of “capitalism good, governments bad” world view, loved by people like Sajid Javid or Rand Paul, men in political positions of power who were pretty impressed by Ayn Rand. [3]  I have started reading something about this business and, especially in the context of higher education in Western countries at least, it has a remarkable consistent world view and associated agenda. I haven’t read much of it yet (and my word there is a lot academic critique of it—is this why governments hate all those non STEM lefties in politics, economics history and geography so much?).

Some of this kind of material really appeals to my inner conspiracy theorist. “OMG the Universities in Spain, Sweden, Australia, and Canada are all going through exactly the same bullsh*t as UK universities, justified with the exact same managementspeak that comes right out of the neoliberal playbook. Do these people get together after their Ronald Reagan book club meetings and share trade secrets? Do they have a secret society with an associated secret handshake? WHY DOESN’T EVERYBODY KNOW ABOUT THIS MOUNT PELLERIN SOCIETY?

“One way to exert power in restraint of democracy is to bend the state to a market logic, pretending one can replace “citizens” with “customers”. Consequently, the neoliberals seek to restructure the state with numerous audit devices (under the sign of “accountability” or the “audit society”) or impose rationalization through introduction of “new public management”, or better yet, convert state services to private provision on a contractual basis” (Mirowski, 2014, p57; bold added).

At some stage in this blog I fear we will have to grapple with what is meant by the market, which will lead us to what is meant by money, and what is meant by capital and…You can see why I fear I might lose all four of you in droves! Do I go the right-wing conspiracy route? When I talk about the UK Brexit Conservatives and their evil incompetence in our lunchroom, my colleagues glaze over as if stepping over a ranting psychotic on the pavement on their way to Starbucks[4].  Or do I go the economics/politics route, go a little too far down the technical rabbit hole, and lose you in that glaze that follows from too much social science jargonspeak?

This quotation above (some of the clearer prose of Mirowski, unfortunately) speaks to three problems that drive me to tears. Students (or taxpayers in general) as the “consumer” or” customer” of the “product”; audits, audits and more audits including the ludicrously tautological research assessment exercise (“Cambridge get a lot of research grants; this must mean they are good, yeah? Let’s give them more money), the teaching excellence framework, and numerous within-house and national surveys of student “satisfaction”; and finally, “outsourcing” work (estates, travel, marketing, web pages, recruitment) from university-paid employees to private companies (the private sector always do it better you see?[5]).  One interpretation of this message is that you University academics cannot be trusted to do your jobs, and that a professional class needs to monitor and vet your activities to ensure “quality and efficiency”. How did we let this happen?

For the first of problems, students and society as consumers of the university “product”, many of my colleagues have been mainly concerned, perhaps rightly so, about students becoming more entitled because they are paying for their degrees through the student loan system. “Entitled” has become shorthand for excessively demanding, under-engaged (itself a sort of shorthand for all kinds of problems), and generally “wingy” (see previous blog Lily Allen gag).

This is only part of the problem, of course. It did not take a great deal of foresight to appreciate that in no time whatsoever, Universities would be competing with one another to “sell their products” to as many customers as possible, out of sheer corporate-style greed (English Red Bricks, are you listening?[6]) or out of fiscal necessity. After all, in freemarkets, customers choose the “best products” and ones that are not “value for money” (another phrase from the neoliberals that makes my blood boil) will fall by the wayside—a sort of capitalist Darwinian market (Neoliberals are all sort of Darwinians, but not in a good way). 

This move from block grants to Universities to a loans for students in 2010 falls out from some pretty slick accounting tricks to make debts seem like assets (McGettigan, 2017), and strange (read: crap) reasoning that goes something like this: University graduates make more money. Why should taxpayers who aren’t graduates foot the bill? Let’s pass graduates the bills by way of student loans to pay tuition. We will sweeten the deal by saying if you don’t make much money you won’t have to pay us back. Oh and by the way, now that you are a paying customer, let’s work very hard to make all of the Universities ensure that they provide good “value for money”, and lets collect lots of “information” in the form of league tables to help you choose which product to “buy”. (There is a lot of danger in the overuse of inverted comments in this kind of material, but I mean REALLY you cannot make this up!). This set of circumstances, of course will require a lot more marketing and management posts to help Universities navigate these neoliberal waters.

More on this is a future blog, but in a nutshell, Liberal Democrats and pre-Brexit Tories, let me explain how in a progressive tax system people who make more money pay more tax? Or let’s try your logic in another way: Why should that couple who have no children pay for other people’s kids to go to school? Why don’t old people pay a lot more tax because they are the ones using the national health service? (Let’s hope no neoliberals are reading this blog and think these are great ideas, but the UK Tories are not miles away from example number 2. Sad that their ageing political base do not see this).  

The idea occasionally suggested that the formerly anti-tuition Liberal Democrats, who in coalition helped create the student loan horror show, were compromising with the Conservatives to keep things from being even worse, is a bit rich. Those freedom-loving liberals!

This right wing view of universities as businesses that need to sell their wares to survive gets married in a very odd, not very free to do as you wish way, in which our activities are catalogued and monitored by a managerial class from government that want to ensure “value for money” for not just loan-addled students, but taxpayers in general. This is the audit culture mentioned by Mirowski that has the interesting side effect of increasing posts for more managers. This universities being like private companies that make electric air fresheners leads us to some moral philosophy (lite, I promise) about what Universities should be for and what constitutes a public good. This is something many of us think about, in a like Neo “I am not sure that this is quite right” way that Universities seem to operate. So here are two crude attempts at the point.

Some years ago I “developed”[7] a story I tell other academics about a fictitious University Professor. Let’s call he Professor Felicity Brown. Prof Brown works in a medium-sized British University that has, against the odds, managed to hold on to a Department of English. Prof Brown did her Ph.D work in English at a UK red brick university (more on them in a later blog) on paradoxically, Goethe[8]. She worked on how translations of Goethe into English has made a mess of some otherwise brilliant prose. But after a postdoc (also on Goethe) and a later postdoc on Schiller, Prof Brown landed her first lectureship. On a whim, she started looking into Chaucer. The tale could get complicated here (as I am making this story up and am, as you know by now, quite distractible) but suffice it to say that Dr Brown become immersed in Chaucer studies and eventually worked her way to a full Professorship, as a now internationally-recognised expert on Chaucer’s middle period.  She cut her teeth in debates for some time about whether or not there really is a distinct phase in Chaucer’s writing that could be characterised as “middle”. By this stage in her career, she has written dozens of papers on this topic as well as two single authored books. She attends a biannual conference on Chaucer’s middle period, attended by many of the 20 or so other academics from all over the world who share expertise on this, some might argue, rather niche topic in English and literature.

In the mid 2020’s, Felicity’s scholarly efforts were becoming more and more difficult to sustain. Successive UK governments disdain for non STEM[9] subjects had the expected effects on decreasing resources for departments such as Felicity’s.   Her salary, eroded by non -inflationary pay awards was not what it used to be, and her job satisfaction was increasingly eroded by managerial intervention into what a workload formerly sculpted by her own academic choice and decision making. At one stage, a heated argument developed in a meeting where a university administrator challenged the “value for money” of Felicity’s academic work. (Did I mention earlier that I don’t like this term? Can I stop with the air quotes now, the point made?)

At this stage of course any of you old timers can see where I am going. For the younger readers who can’t be bothered to even google the name “Chaucer”, I confess to know not much more about his literature than you do (I probably was compelled to read some in my youth, but as I wasn’t forced to memorise passages as I was for Shakespeare and Dickens - the memories are long gone). When I came up with this little parable, I wanted to use Dickens instead of Chaucer because I really did not like Dickens[10] but this would be blasphemy in the UK.

Our evil antagonist manager in the story wonders aloud, albeit it in managespeak[11], about whether the cost-benefit analysis of Felicity’s 75K salary, her biannual trips to the conferences and so on are really worth “it”. The manager points out that her work can’t be said to have impact in any economic or medical sense, her scores on papers in the Research Assessment Exercise are not judged by her peers as 4*[12], and her citations are not nearly as good as those of her colleagues who write about Taylor Swift or Kim Kardashian[13].

“It” in this previous paragraph, is the rub. I mean, can you imagine the taxpayers outrage when they realise that someone is getting paid, pretty good money in fact, to be an expert on a topic that is only of interest to 20 or so other people in the entire world?? Look, Kim Kardashian is probably paid a lot more that Felicity Jones, but at least she has 75.1 million followers on X.[14] Talk about impact![15]

I, of course, think of fictitious Felicity as the hero in the story. Her salary, her conference trip costs, her research grants and so on, even if multiplied by 100,000 other Felicity Brown’s [16]working on specialist subjects dotted around the globe, are worth every penny, pence and lire. Think of them as intellectual Olympians, the product of a system which encourages excellence and scholarship over a lifetime.

It is obvious of course, that their efforts are not as penetrable as a Usain Bolt or a Lionel Messi. (Heck these two are not even in the ballpark as Kim Kardashian). These athletes and entertainers are of course very well compensated indeed for their efforts, in spite of the fact that their “work” doesn’t build a better battery or electric air freshener (although they might help sell some of those electric air fresheners developed by someone else[17]). So why Chaucer’s middle period? Why the mating cycle of a particular species of slave-making ant? Why distance estimation in the Mongolian gerbil? [18]

Here is where I get stuck. I usually say something like “We are the only sentient species in the Universe that we know of. That we produce people like Chaucer who do what they do is miraculous enough, that we have people ponder how miraculous he was is, in itself, even more miraculous”. (In my earlier incarnation as a scientist interested in sensorimotor control, I was quite struck by our superior dexterity in the control of our fingers, hands and arms. Consequently, I would use trips to my local zoo to taunt the other great apes with my speedy finger-thumb opposition skill).

 Isn’t this worth a few percentage points of our “Gross Domestic Product” (GDP)”? Don’t get me started on poetry! How much is a Brian Bilston poem “worth” to us, compared to those champions of the free market like Musk, or the bankers who broke the economy of the world in 2009? And of course (segue to example 2), sometimes “pure” research leads to something super useful to everybody, like Teflon {cough}. Look, sometimes we as a species just want to know things for the sake of knowing them (or writing things for the sake of writing them, cough). I was speaking to some students about this a few years back: “Look, the European Space Agency just spent billions of Euros to land on that comet to discover that, yes indeed, it was made of the sort of stuff that telescopes had already let us deduce! Isn’t that marvelous?”. Sadly, one of the many (at least 4) readers of this blog was across the hall and listening. Mull Paulins (not his real name) without missing a beat, responded in a clear Kiwi accent: (not his real accent) “David, some day we might have to blow one up. Haven’t you seen those two movies that unfortunately came out in the same year?”.

Then I find myself saying “knowledge is, in and of itself, a Platonic GOOD. Why epistemologists since John Locke have…..” {fade to Charlie Brown teacher speak [19] as my student is already shifting to social media reading and Taylor Swift by this point].

At this moment of writing this blog I was wondering how to get myself out of this maze of digressions. I was listening to an interesting talk by this Mirowski chap (who is speaking in a style a little more accessible than his writing! Meow! https://www.youtube.com/watch?v=QBB4POvcH18&list=PLA-JcpetpbiMqgkkwj9enRE7Z1DFHhdht&index=1). But I kept getting interrupted by ads in Youtube, including one for some product called “Otter”. Otter transcribes spoken speech into text. The attractive salesperson tells you how this now “frees her to actually listen to the lecturer”. (In such a world of this person, and I suspect that of many undegraduates of the current era. note taking doesn’t require any listening per se, presumably because you are writing-down-everything-the-lecturer-is- saying.


Figure 3: A screenshot of the advert that interrupted that talk of my new pal. Mirowski. suspect some of you would like Otter to summarise what the heck it is I am trying to say in this overlong blog.

It gets scarier (I skipped the rest of adert at that stage, the first time it popped up in an anti neoliberalism talk---Isn’t that ironic Alanis?).

And it’s “free”[20]! We are told. And it will give you an AI-generated summary (because listening to the whole lecture recording AGAIN is just so 2012, no thanks!). And this all links to an AI who you can ask questions of! (Of course you wouldn’t want to ask the ACTUAL LECTURER, would you?).

OMG. (warrants it own paragraph).

You can ask Otter things like “did the lecturer say what might be on the exam?” As someone who used to spend a lotta time writing and searching through notes, “Otter has been a game changer!” she almost squeals.

O.M.G.

We end here with this eerie end product of the marketisation of higher education.

 

 Further reading:

McGettigan, A. (2017). False Accounting? Why the government’s Higher Education reforms don’t add up. https://www.if.org.uk/research-posts/false-accounting-why-higher-education-reforms-dont-add-up/

Mirowski, P. (2014). Never let a serious crisis go to waste: How neoliberalism survived the financial meltdown. Verso Books.

Pretty intense

At times

a bit turgid and dense

Perhaps I am daft

But is it too clever by half?


In his defence, a fabulous new candidate name for this blog: “Can’t see the forest for the sleaze”. From Metascience (2021) 30:31–35. https://doi.org/10.1007/s11016-020-00598-w


Mirowski, P. (2021). Can’t see the forest for the sleaze: Mario Biagioli & Alexandra Lippman, eds: Gaming the metrics: misconduct and manipulation in academic research. Cambridge: MIT Press, 2020, 306 pp, $45.00 PB.


This person’s blog might be worth checking out

https://chrisnewfield.org/?page_id=192  


 

 



[1] Readers of a certain age may remember this gag form Pixar’s “Up”: https://www.youtube.com/watch?v=xrAIGLkSMls

[2] I did warn you to skip to neoliberals or Kardashian if you don’t know about the Matrix.

[3] In their defence at one time I was impressed by Ayn Rand. I was 16 or so, having been fed a fairly long term diet of anti-government/pro “freedom” malarky by a right of centre press in my native Alberta. Mirowksi, in response to questions after a talk, said “I just think of Ayn Rand as a kind of gateway drug, right? You’re 14, you read it, you got all excited, and then you know the Liberty Fund know how to identify you”. The Liberty Fund, is indeed a scary thing: https://www.libertyfund.org/. Just start looking at the subtitles of some of the books and DVDs in their “library”. Ironic that these book burners have libraries, really. If you have never heard of Ayn Rand, apologies, and well done for getting so deep into this particular aside when you should be reading about Kardashian.

[4] “Pavement” is Britspeak for “sidewalk”. This is the place where we often see the mentally ill in the UK. For more information google Thatcher “care in the community”. Apologies I am in the ranting conspiracy paragraph of the blog and just cannot help myself.

[5] There is not a good word in English that captures the audacity of right wingers in Britain still telling us this, after British rail, English water companies, electricity providers, and the Royal Mail privatisations, that “outsourcing is more efficient” than run as not-for-profit by government.

[6] In a future blog I will document how in my discipline class sizes at many English universities rocketed after caps on student numbers were removed. Paradoxically, the manageriat in some of those institutions has fiscal rushes of blood to their heads and are now in deep financial doodoo.

[7] “Developed” feels rather generous here.

[8] Who was German, you see. Maybe you should just skip to the bit on Kardashians?

[9] Science, Technology, Engineering and Medicine. Policy makers the world over prefer the acronym “STEM”, because is sounds nice, is easy to remember, and they have trouble with longer utterances that are not in pre-programmed managementspeak.  

[10] For you youngsters whose only exposure to Dickens is the film “Scrouged” with Bill Murray, my recollection is that he would describe, in beautiful detail, the texture of the curtain in a room where two characters were interacting, rather than just get on with the damned story.

[11] More on this is a later blog, and see gag in blog number 1.

[12] Read as “Four star”. If this sounds like a funny label for the top point on a Likert scale, well, people who developed the RAE and the REF in the UK really think that Felicity and the rest of us need to be giving 110%. More on this in a later blog.

[13] If you could work them both into the title of your next paper, like “Beatles song title: real thing the paper is about”, you would be on to a real winner, no?

[14] True at time of writing in June, 2024. I think this parable is metamorphosing into something more like farce or parody, is it not? If only I had studied English under someone like Felicity Brown I probably know the distinction without having to google it. Having said that: https://www.quora.com/What-is-the-difference-between-parody-satire-and-farce:

Varsha Eluri

known to give good advice at times

Although the three devices mentioned here might share some fundamental elements, they are meant to serve very distinct purposes in the art of storytelling

Parody (sometimes referred to as a spoof) is essentially imitative work. It uses the skeleton of an original work and adds its own comedic elements that strive towards either exaggerating the flaws of the original work or trivializing it, or in some cases both. There are many examples of parodies out in the mainstream media right now. A good one would be the Scary Movie franchise in which each movie borrows from the most popular shows and movies as well as current events from the last year or so and creates a story line parodying them. There are also channels on YouTube entirely dedicated to building parodies of hit videos and movies.

Satire on the other hand uses irony, and in some cases, exaggeration to expose vices and shortcomings of an entity, be it an individual or a complex and interdependent system such as our society. Humor might be part of it, but the end result is almost never funny. It is used to elicit thinking and realization in the audience. Gulliver's Travels by Jonathan Swift is considered one of the best satirical works in English literature. Some contemporary examples of satire would be shows like The Colbert Report, The Daily Show, etc. where the hosts use humor to provide social commentary on issues that currently plague the society.

Farce is a comedy that uses highly exaggerated situations to entertain its audience. These situations are more often than not exaggerated to an extent that ultimately renders them improbable.

 

[15] In the event that I ever have non-UK readers, this is a shot at part of the Research Assessment Exercise that we have n the UK.

[16] I was about to make a joke about handedness at this point, but realised that I have, in the past, worked on something even more specialised than that. After my first conference poster in the 1980s, my brother noticed an article about the Society for Neuroscience meeting n a Canadian newspaper. As such articles do, in a throw away sentence about the depth of coverage, the journalist uses the old tried and tested bookend technique: “research covered in the conference includes {medical/neuroimaging example here} to ‘distance estimation in the Mongolian gerbil’”.  More on distance estimation in the Mongolian gerbil in a future blog (No, seriously!). Depth of coverage could be part of a pun here with a little more thought, but I can’t be asked, I want to finish this blog.

[17] No doubt a graduate of some Western STEM discipline. Improbably, more on electric air fresheners in a future blog.

[18] I know continuity is not one of my strong points, but you really do have to read these footnotes.

[19] I had hoped, by Googling “Charlie Brown teacher speak” I would not just find a link to an example, but a scholarly paper, by some Felicity Brown type, on how this is a wonderful comedic metaphor for people losing interest, etc. Instead, I find an electric air freshener equivalent: https://salesgravy.com/charlie-browns-teacher-syndrome/#:~:text=If%20you%20use%20the%20same,networks%20broadcasts%20a%20Peanuts%20special.. By this stage you realise that “electric air freshener” is my metaphor for all things completely useless in our frivolous world, or, if you prefer, for capitalist consumerism in its most ridiculous manifestations. By the way I suspect that Varsha Eluri has a nice piece somewhere on metaphor versus simile versus something else. Having said all this OMG De Pew, K. E. (2004). The body of Charlie Brown’s teacher: What instructors should know about constructing digital subjectivities. Computers and Composition21(1), 103-118.

 

[20] But of course it is, LOL! “Free” and “Freedom” are important idea for market-lovin’ neolibs out there. More on this in a future blog, but for my UK readers think “sovereignty” in the Leave the EU campaign in 2016.

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